Marketing Manager

At pCloudy (View All The Jobs)

Location:

Job Requirements:

  • Measure brand awareness and perception and ensure we have clear, actionable data and feedback to evaluate campaigns and inform future initiatives
  • Create and execute brand marketing campaigns across channels based on a deep understanding of users, market and services
  • Reviewing creative materials, providing brand feedback and guidance
  • Ensure content across channels such as our website, blog, social media and developer communities are all consistent with our brand messaging and positioning guidelines
  • Formulation of marketing strategies, Communication development for both domestic and international market
  • Managing the creative and editorial team to develop brand communication
  • Support and drive sales - work in close partnership with cross functional teams to ensure marketing campaign design and execution properly, driven consistently and in a high-quality manner.
  • Ability to handle social media presence ensuring high levels of web traffic, customer engagement
  • Oversee all Social Media platforms viz Facebook, Twitter, LinkedIn, Instagram, YouTube etc.
  • Design, build and maintain social media presence
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Support the implementation, development and maintenance of InfoSec & Cyber Security policies, standards, and guidelines in alignment with applicable laws, common security frameworks and leading practices as per Organizational requirements

Education & Experience:

  • Ability to understand long term goals
  • Digital and Social Savvy, with a strong flair on brand communication and strategy
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Desirable Skills:

  • Experience in selling QA Testing Services across India / Abroad

Personal Attributes needed:

  • Demonstrated Leadership, Interpersonal, Communication and Presentation skills.
  • Must have good negotiation & closing skills
  • Pleasing personality
  • Should be highly enthusiastic, diligent and excellent to work for long tenure

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