| Posted on | 2 min Read

Job Requirements:

  • Bachelor’s degree in Business, Marketing, Communications, or a related field
  • A minimum of 5 years experience in Search Engine Optimization, preferably in a Tech Product based
    company.
  • Experience with Google Analytics, Google Webmaster, Ahrefs and CMS tools like Word press
  • Experience with Screaming Frog, Dragon Metrics, SEMRush, Google My Business and an asset
  • HTML an asset

Key Responsibilities & Tasks:

  • Create a robust search engine optimization strategy for pCloudy’s website, including a roadmap of initiatives to drive organic search presence and revenue growth
  • Support the Content team with keyword and topic searches, helping them structure published editorial
    content
  • Monitor and report on SEO action items performance through the use of SEO softwares and
    Excel/Google Sheets
  • Analyze competitors and find new off-site and on-site opportunities to sustain organic channel growth
  • Participate in the development and implementation of SEO business plans across the company
  • Communicate SEO performance and initiative status to stakeholders in weekly business reviews
  • Design, execute, and report on SEO experiments, evaluating them against business KPIs
  • Deliver comprehensive organic traffic growth and commercial KPIs

Desirable Skills:

  • Highly analytical and detail oriented
  • Skills to leverage quantitative thinking to manage campaign success
  • Excellent communication and interpersonal skills
  • Thorough knowledge of search ranking and optimization factors and key algorithm updates
  • In-depth experience with website analytics tools (e.g, Google Analytics)
  • Excellent written and oral communication skills
  • Up-to-date with the latest trends and best practices in SEO (and SEM)

Personal Attributes needed:

  • Highly motivated and organized
  • Creative thinker with excellent problem solving abilities
  • Strong ability to present, synthesize and influence change
  • Proven ability to consistently perform independently and as part of a team
  • Ability to multitask and work efficiently under pressure in a fast-paced, growing environment
  • A self-starter and driven individual able to anticipate trends and audience requirements to produce effective ideas, invent approaches, and adopt stand out solutions – to drive market leading SEO approach.

| Posted on | 2 min Read

Job Requirements:

  • Bachelors from an accredited university. A qualification in journalism/communications/creative writing
    is preferable
  • Excellent written communication skills
  • 3+ years technical writing experience or other relevant experience, whether it’s as a software
    developer, an advocate, technical support, or in any role that involves educating developers
  • Experience working as or with SRE and Development teams
  • Technically proficient enough to dig into our product and not only understand how it works, but how
    to use it yourself

Key Responsibilities & Tasks:

  • Create, develop and manage content (web pages, blog posts, case studies, help docs,
    whitepapers, ebooks, marketing collaterals, social media posts, etc).
  • Write insightful and compelling stories that attract and engage target audience
  • Work across departments to communicate content needs and ensure assets are being gathered in
    a timely manner to meet deadlines
  • Check all content for consistency, accuracy, and overall quality assurance
  • Ensure content reflects the organization in terms of tone, style and grammar.
  • Create, prioritize, and manage digital assets for web content
  • Work with design team to create visual content (graphics or simple videos to be included with
    social media posts).
  • Strong knowledge of today’s website standards.
  • Replicate established tones/slang, industry related jargon, as well as develop specific
    communication tones for our audience.
  • The want to learn and implement new technologies
  • Search Engine Optimization (SEO) strategy and implementation
  • Research, identify and establish partnerships with authoritative websites for link-building
  • Update and maintain pCloudy’s presence on social networking sites
  • Stay up-to-date with the latest industry trends, content performance metrics and customer
    challenges in order to build a more effective editorial calendar.

Desirable Skills:

  • Ability to learn new technologies quickly and break down how they work to both technical and nontechnical
    people
  • Must possess excellent verbal and written communication skills
  • Strong ability to plan, prioritize, and carry out complex writing projects with high attention to detail

Personal Attributes needed:

  • Insatiably curious, you don’t learn about new concepts because it’s your job, but because you’re
    generally passionate about learning new things
  • The push to keep experimenting, learning, improving and dreaming
  • A “work hard, play harder” attitude – we’re ambitious and driven, but we’re also always down for a
    good time
  • Tight collaboration and high-impact delivery in a fast-paced environment

| Posted on | 2 min Read

Job Requirements:

  • Bachelors degree from an accredited institution in Marketing, digital technologies or relevant
    field is preferred
  • 1+ years of digital marketing experience
  • Good knowledge of all different digital marketing channels
  • Good knowledge and experience with online marketing tools and best practices

Key Responsibilities & Tasks:

  • Assist in the formulation of strategies to build a lasting digital connection with customers
  • Plan and monitor the ongoing company presence on social media (Twitter, LinkedIn, etc.)
  • Launch optimized online adverts through Google Ad words, Facebook, etc. to increase company and
    brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization, etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various
    channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google
    Analytics, etc.)
  • Acquire insight into online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • Direct lead generation
  • Coordinating with team of content writers and SEO executive

Desirable Skills:

  • Critical thinker and problem-solving skills
  • Good time-management skills
  • Great interpersonal and communication skills
  • Experience of using marketing software tools
  • Experience running email marketing campaigns
  • Knowledge of how Search Engine Optimisation works.
  • Basic design knowledge preferred (Canva/photoshop).
  • Editing and Content writing skills: You need to devise and edit content for various digital
    platforms.
  • Good knowledge on Micro Soft Excel is needed

Personal Attributes needed:

  • Sense of ownership and pride in your performance and its impact on a company’s success
  • Creative individual who thrives within a team environment and employs an enthusiastic working
    style.

| Posted on | 2 min Read

Job Requirements:

  • Bachelor’s degree in Fine Art Design, Marketing, related discipline or equivalent work experience
  • Extensive experience with Adobe software (Photoshop, Illustrator, InDesign, Acrobat) or similar
    technologies and Windows / Mac literate
  • 1+ years graphic design experience, preferably with a marketing or creative agency(we require work
    samples to apply for this position)
  • Experience designing various marketing materials across multiple delivery channels (digital – must
    be mobile-, tablet- and desktop-friendly), video, large format, experiential, social media, etc.)
  • Working knowledge of CSS3, HTML5 and JavaScript

Key Responsibilities & Tasks:

  • Design, develop and maintain branded templates including website, Powerpoint, solution fact sheets,
    brochures, case studies, whitepapers, infographics, HTML emails, email signatures, advertisements
    and event/trade show signage among others
  • Conceptualize, design, develop and deliver high-quality, compelling creative assets for digital
    channels that are consistently aligned to our brand and tailored to project objectives
  • Collaborate with marketing and product marketing teammates to support our website design and
    content marketing (infographics, blogs, social media assets, videos, etc.)
  • Use marketing/sales metrics to guide the design of future creative assets to better meet and/or
    exceed marketing and sales objectives
  • Manage graphic design workload, negotiate deadlines with internal stakeholders and determine
    when external freelance design resources are required to meet business demands
  • Manage external design and delivery resources as needed
  • Design and Develop videos, posters and other templates for internal communication

Desirable Skills:

  • Strong understanding of typography, photography, color, shape, balance and working within a grid
    system to effectively design systems and layouts that maximize legibility and the communication of a
    message
  • Strong understanding of brand guidelines and previous experience working creatively within them
  • Familiarity with commercial printing requirements and specs, preproduction, and print industry
    standards
  • Knowledge of digital design best practices
  • Excellent oral and written communication as well as presentation skills
  • Strong time management and multitasking capabilities with the ability to manage a project from start
    to finish so the expectations of all stakeholders as well as delivery deadlines are met effectively
  • Keeps up-to-date on design trends, target audience objectives and challenges, our solutions and is
    willing to quickly adapt to new technologies

Personal Attributes needed:

  • Works well in a collaborative team environment as well as demonstrates independent initiative and
    follow through
  • Ability to receive and apply constructive criticism from peers and clients
  • Should be a Creative thinker and problem solver

| Posted on | 2 min Read

Job Requirements:

  • Measure brand awareness and perception and ensure we have clear, actionable data and feedback to evaluate campaigns and inform future initiatives
  • Create and execute brand marketing campaigns across channels based on a deep understanding of users, market and services
  • Reviewing creative materials, providing brand feedback and guidance
  • Ensure content across channels such as our website, blog, social media and developer communities are all consistent with our brand messaging and positioning guidelines
  • Formulation of marketing strategies, Communication development for both domestic and international market
  • Managing the creative and editorial team to develop brand communication
  • Support and drive sales – work in close partnership with cross functional teams to ensure marketing campaign design and execution properly, driven consistently and in a high-quality manner.
  • Ability to handle social media presence ensuring high levels of web traffic, customer engagement
  • Oversee all Social Media platforms viz Facebook, Twitter, LinkedIn, Instagram, YouTube etc.
  • Design, build and maintain social media presence
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Support the implementation, development and maintenance of InfoSec & Cyber Security policies, standards, and guidelines in alignment with applicable laws, common security frameworks and leading practices as per Organizational requirements

Education & Experience:

  • Ability to understand long term goals
  • Digital and Social Savvy, with a strong flair on brand communication and strategy
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Desirable Skills:

  • Experience in selling QA Testing Services across India / Abroad

Personal Attributes needed:

  • Demonstrated Leadership, Interpersonal, Communication and Presentation skills.
  • Must have good negotiation & closing skills
  • Pleasing personality
  • Should be highly enthusiastic, diligent and excellent to work for long tenure

Accelerate your app development with pCloudy today!